Twitch viewership plummeted as Facebook Gaming grew in June
The growth in hours watched on Twitch in May may have been an aberration as the streaming service resumed its downward trend in June, according to the monthly State of the Stream report from StreamElements and Rainmaker.gg.
Twitch recorded 1.7 billion hours watched in June, down about 6% from 1.81 billion in May.
Twitch started the year with more than 2 billion hours watched on the service in January, but aside from May’s performance, that number has since declined.
Like Twitch, Facebook Gaming had seen monthly declines since the start of the year, but halted the slide with modest growth in May.
Unlike Twitch, Facebook Gaming was able to follow May’s performance with more significant growth in June, with hours watched up 21% to 425 million.
A representative from StreamElements said GamesIndustry.biz the difference in trends between the two platforms was likely attributable to their orientation. While Twitch has always focused on PC and console gaming, the rep said Facebook Gaming has focused more on emerging markets where mobile gaming can be dominant.
StreamElements also included YouTube Gaming in the June report, saying the platform viewed 290 million hours of live gaming video in June.
“YouTube’s top 10 games rely more on mobile titles while their creators VTuber have risen to the top much faster, and while Twitch hasn’t made many acquisitions of headline-grabbing creators in a YouTube has maintained a steady cadence of talent snaps for quite some time,” said Jason Krebs, chief commercial officer of StreamElements.