Contrasting Integral Advertising Science (IAS) and its peers

Integral advertising science (NASDAQ: IASGet a rating) is one of 111 publicly traded companies in the “Computer programming, data processing and other computer-related fields” industry, but how does it stack up against its competitors? We will compare Integral Ad Science to related companies based on valuation strength, profitability, institutional ownership, earnings, dividends, risk and analyst recommendations.

Benefits and evaluation

This table compares the revenue, earnings per share and valuation of Integral Ad Science and its competitors.

Gross revenue Net revenue Price/earnings ratio
Integral advertising science $323.51 million -$52.44 million -34.82
Integral Advertising Science Competitors $7.85 billion $2.07 billion 16.08

Integral Ad Science’s competitors have higher revenue and revenue than Integral Ad Science. Integral Ad Science trades at a lower price-to-earnings ratio than its competitors, indicating that it is currently more affordable than other companies in its industry.

Insider and Institutional Ownership

55.5% of the shares of all companies in “Computer programming, data processing and other computer-related activities” are held by institutional investors. 14.0% of the shares of all “Computer programming, data processing and other computer-related activities” companies are held by insiders of the company. Strong institutional ownership is an indication that endowments, large fund managers, and hedge funds believe a company will outperform the market over the long term.


This table compares the net margins, return on equity and return on assets of Integral Ad Science and its competitors.

Net margins Return on equity return on assets
Integral advertising science -14.03% -5.60% -3.63%
Integral Advertising Science Competitors -11.42% -13.88% -5.60%

Analyst Recommendations

This is a summary of recent ratings and recommendations for Integral Ad Science and its competitors, as provided by MarketBeat.

Sales Ratings Hold odds Buy reviews Strong buy odds Rating
Integral advertising science 0 1 7 1 3.00
Integral Advertising Science Competitors 1111 4482 9274 297 2.58

Integral Ad Science currently has a consensus target price of $24.67, indicating a potential upside of 108.33%. As a group, companies in “Computer programming, data processing and other computer-related activities” have an upside potential of 58.76%. Given Integral Ad Science’s higher consensus rating and higher upside potential, analysts clearly believe that Integral Ad Science is more favorable than its competitors.


Integral Ad Science beats its competitors on 6 of the 11 factors compared.

About Integral Advertising Science (Get a rating)

Integral Ad Science Holding Corp. operates as a digital advertising verification company in the United States, United Kingdom, Germany, Italy, Spain, Sweden, Singapore, Australia, France, Japan, Canada, India and in Brazil. The Company provides IAS Signal, a cloud-based technology platform that delivers actionable insights; and provide independent measurement and verification of digital advertising across all devices, channels and formats, including desktop, mobile, connected TV, social media, display and video. Its digital media quality solutions offer ad fraud detection and prevention, viewability, brand safety and appropriateness, contextual targeting, inventory performance management and reporting. The company offers quality impressions, a metric designed to verify that digital ads are served to a real person rather than a bot, viewable on screen, and presented in a safe, branded environment in the correct geography. ; Context control solution that offers contextual targeting and brand adequacy functionality; pre-auction and post-auction programmatic verification solutions for advertisers; and optimization and verification solutions for publishers. It serves advertisers and agencies, publishers, ad/audience networks, and supply-side platforms. The company was founded in 2009 and is headquartered in New York, New York.

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